Add a Testimonials Section to Landing & Results Pages

You can easily add a custom testimonials section to both your landing and results pages.

• Your landing page is where potential clients decide whether to engage with you. (read about the importance of a hook)
• And your results page is where they decide to take the next step with you.

One of the best ways to build trust and credibility? Testimonials. They showcase real feedback from your clients and make a strong case for your expertise.

Here’s how to do it.

Step 1: Access the Editable Page Sections 

When you’re inside your Evalinator assessment, navigate to the Start Page or Results Page on the left.

Scroll to the bottom of the Sections and click on “Add Section”.

This allows you to insert a testimonial block on your page. You can reorder it too.

Step 2: Configure Your Testimonials Section

Once you’ve added a testimonials section, you’ll see some customization options:

✅ Title – Give your testimonials section a clear, inviting title (e.g., “What Our Clients Say” or “Success Stories”).

✅ Layout – 3 Testimonials can be displayed in a row but if you have only 1 or 2, they will be spaced automatically.

✅ Images & Names – Upload client photos or logos and add the heading of each testimonial.

✅ Detailed Text – Since Evalinator supports rich text formatting, you can bold, italicize, or underline key points in testimonials to highlight important feedback.

✅ Call-to-Action button – On the landing page this will start the assessment by default. And on the results page, you may wan to direct visitors to a case study.

✅ Background color – Easily match your page colors by setting the background color of the testimonials section.

Best Practices for Testimonials

• Keep them short & impactful (1-2 sentences is enough!)
• Highlight specific outcomes or transformations
• Format key phrases to make them stand out

Step 3: Preview & Publish

An automatic preview is shown as you edit. Evalinator automatically adjusts the layout based on how many testimonials you add:

👤 1 Testimonial → Centered, taking full width
👥 2 Testimonials → Two equally spaced columns
👥👥👥 3 Testimonials → Three equal columns

Once you’re happy with the layout, hit “Publish”—and your testimonials will be live! 🎉

Next Steps

Go ahead and customize your landing and results pages with testimonials. It takes just a few minutes but can make a difference to conversions. People trust social proof, and a well-placed testimonial section can help turn curious visitors into paying clients.

Go ahead and give it a try!

And if you’d like to give Evalinator a try, we have a 14 day free trial and very flexible plans.